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Archive for the 'EUPRIO' Category

Make the most of EUPRIO conferences

NIC MITCHELL has been attending EUPRIO conferences for 25 years. Here, he offers some tips on how to get the most out of the annual gathering of European higher education communicators. EUPRIO’s conferences are really something special. Held in either late June or early September, they move across the continent of Europe – often meeting […]

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Communication is key for university mergers

A new study says effective communications are essential to securing the buy-in of staff, students and other stakeholders for university mergers. The report from the European University Association, or EUA, reveals a quickening of the pace of mergers and concentrations of higher education institutions across Europe. Timely then that the European Universities Public Relations and […]

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Time to enter the European HE communication awards

Time to polish up your entry for the European higher education communications ‘Oscars’ and gain the recognition you deserve from PR and marketing peers across the continent. The annual EUPRIO Awards shine the spotlight on outstanding campaigns and projects and encourage the sharing of best practice by university communication teams all over Europe. Judging and […]

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Share new ideas at EUPRIO 2015 in Perugia, Italy

European university PR and communications representatives will be gathering in the ancient Italian city of Perugia in September to reflect on the upheaval taking place across higher education in Europe. Here’s my look at what members of EUPRIO will be talking about. The three-day event promises to be a great opportunity to share the latest […]

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Tackling Europe’s student mobility brain drain

Student mobility is a key issue across European higher education. But it is often seen as a way to boost university revenue by attracting fee-paying students from abroad or recruiting foreign students to vital, but less popular science or engineering courses. But what happens to countries exporting their talent, particularly those like Lithuania which are […]

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University challenge for European communicators

EUPRIO, the European higher education communicators’ network, is holding its annual conference in Perugia, Italy, from September 6-9, 2015. NIC MITCHELL looks at some of the talking points. THE PACE of change is so rapid that we are struggling to have any real idea of what the world of higher education will look like in […]

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Erasmus generation making plenty of impact

Revelations that one million babies had been born to Erasmus students since 1987 caught the headlines when the Erasmus Impact Study was recently released. And that’s not the only impact the Erasmus generation of students going abroad to study or train have made over the last two-and-a-half decades. Strengthening key skills For participating in Erasmus […]

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‘Focus less on international student recruitment’ – Prof

A LEADING European academic has urged western universities to focus less on international student recruitment and do more joint research with developing countries in South East Asia and Africa to overcome man-made problems like climate change. Gerhard Schmitt, Professor of Information Architecture at ETH Zürich and founding-director of the Singapore-ETH Centre was speaking at the […]

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Mind your marketing language, universities urged

Universities should ‘stop inflating the language’ in their marketing communications and return to old-fashioned virtues, such as truthfulness, integrity, modesty and dedication if they want to win back public trust. That was the blunt warning from Dr Sijbolt Noorda, the opening keynote speaker at a conference of European higher education public relations and communication practitioners […]

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Swiss immigration vote is warning for the UK

Switzerland’s political elite were not the only ones taken aback by a popular vote against mass immigration – and the reaction from the European Union has lessons for those clamouring to end Britain’s EU membership. That’s the warning from the rector of a top Swiss university after a tiny majority of 50.3% voted to support […]

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